Defining Your Brand: Practical Advice for Streamers

"That's my brand!" But what IS your brand? Why is it important? How do you define it? How do you reinforce and maintain it? Join veteran marketer Glenn White and Forbes' #2 Most Influential CMO on Social Media Amber Osborne as they walk you through some time-tested practical exercises to help you better understand and define your brand. They will also offer up some suggestions how to best leverage and reinforce branding.

Panelists

Glenn White [Director, Marketing Technology, Electronic Arts], Amber Osborne [CMO, Meshfire]